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The Fastest Way to Turn Data into Business Value

SAP's strategy "The Experience Company powered by the Intelligent Enterprise" aims to help customers to thrive in the new economy where being a data-driven enterprise and delivering exceptional experiences is key to their success. Customers have unprecedented opportunities for innovation but still struggle to turn data into impactful business out-comes. Challenges in managing complex data landscapes, gaining deep analytical insight and utilizing intelligent tech-nologies are making it hard for enterprises to adapt their business processes to the growing pace of change in the marketplace. With SAP's strong business and technology assets, and our close collaboration with customers. SAP is uniquely positioned to deliver a business technology platform that enables enterprises to turn their data into business value in the fastest possible manner.